“Go confidently in the direction of your dreams! Live the life you’ve imagined. As you simplify your life, the laws of the universe will be simpler.”-Henry David ThoreauMy daughter, Victoria, is a pianist. As with any instrument, beginning students have to learn a complex body of knowledge before they are able to play an advanced composition. There’s music theory, hand position, foot pedals, tempo. . .and then there are the intangibles, the depth of feeling and passion th…

More: continued here

Marketing challenges large and small companies to know exactly who their customers are. Target marketing will increase marketing results while decreasing marketing costs.

More: continued here

This is marketing and every word either makes money or loses money. So use each word wisely by painting a story for your prospect. Make it tangible in their mind. An effective case study highlights how a specific situation was originally identified, what solution was selected for the problem, and a summary of the final results.

More: continued here

Direct mail postcard printing is a popular and useful marketing tool. Used and popularized by realtors, this has become one of the most indispensable print material out there.

More: continued here

The article touches upon the importance of software localization (as a means of expanding the potential market and winning new customers) and contains recommendations on the choice of the right agency

More: continued here